Michael Jordan and Jordan Brand have announced a $100 million donation over the next 10 years to organizations championing racial equality, social justice, and improved access to education. The pledge will be in addition to Nike’s $40 million donation over four years in support of the black community.
“Through our Jordan Wings Program, we have been focused on providing access to education, mentorship and opportunity for Black youth facing the obstacles of systemic racism. But we know we can do more,” said Craig Williams, President of Jordan Brand. “We must join forces with the community, government and civic leaders to create a lasting impact together. There is still more work for us to do to drive real impact for the Black Community. We embrace the responsibility.”
Jordan Brand issued a separate statement along with the announcement of its donation, touching on racial equality and the Black Lives Matter movement. You can read it in its entirety below.
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Black lives matter. This isn’t a controversial statement. We are you. We are a family. We are a community. Michael Jordan and Jordan Brand are committing $100 million over the next 10 years to protecting and improving the lives of Black people through actions dedicated towards racial equality, social justice and education. #JUMPMAN