Jon Wexler, now formerly VP GM of YEEZY and — for many sneakerheads — the face of the brand alongside Kanye West’s, has left adidas as of August 31. The news was confirmed by adidas in an internal memo obtained by Footwear News.
The email reportedly read: “We regret to inform you that Jon Wexler, VP GM of Yeezy, has decided to leave Adidas to pursue interests outside the company, effective August 31.”
It continued, “Jon, also known by many as ‘Wex,’ joined Adidas in 2000 and quickly developed through a number of positions in Brand Communications and EIM. Most recently he successfully led the Yeezy BU. Over the last two decades, Wex has made significant contributions to the Adidas brand through establishing partnerships with creators such as Kanye West, Pharrell and Beyonce, to name a few.”
As the memo says, Wexler played a huge role in shaping adidas’ partnerships and collaborative strategies at the very top, working closely with Kanye West on YEEZY, establishing Pharrell as a major player in the sneaker world, and — more recently — bringing Beyoncé into the fold.
Wexler took to Instagram to confirm the news and say goodbye to his colleagues and the brand he had worked for for a combined 18 years. Read his message below.
View this post on Instagram
My (combined) 18 years at /// have been the heart of my career. As my role at adidas evolved, I tried to help the brand grow via innovative partnerships and transformative collaborations with the world’s most prolific creatives. From the people who gave me my first opportunity here, to all of the incredible people I’ve had the pleasure of working with along the way, there are too many of you to thank – but know that I am deeply grateful for every one of you. I leave the brand with nothing but ❤️ for adidas and the entire extended adidas family. Very excited for what the next chapter will bring!
No news or rumors of what Wexler’s next steps will be exist at the moment, though it would be a huge loss for the sneaker community should it not be in footwear.
To stay updated on everything happening in the sneaker world, follow @highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning-quick updates to your inbox.