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Model: Superstar Platform
Key Features: For the latest Superstar collab, Beyoncé reimagines the iconic silhouette. The sneaker keeps its recognizable leather upper with black stripes and a rubber shell toe, however this time the cap is pointed at the front. This is placed on an elevated layered midsole. A rubber sole wraps around the platform sole creating a chunky, structured feel. Complimenting the pointy end, the lateral also features new sharp angles. Beyoncé keeps the co-branding subtle with her name printed on the insole just beneath adidas‘ Trefoil logo.
Release Date: September 8
Buy: adidas Confirmed App
Editor’s Notes: The Three Stripes has enlisted a handful of its high-profile collaborators this year to reimagine the classic Superstar design, notably Pharrell, Jonah Hill, and Sean Wotherspoon with Beyoncé being the latest. However, according to fans, Queen Bey might have just killed the streak of successful collab Superstars with her new platform iteration.
Since adidas revealed the sneaker, even die-hard Bey stans have taken to social media to decry the popstar’s interesting design choice. However, as divisive as the new Superstar is, unlike many adidas collaborators before her, Beyoncé reimagined the shoe’s very classic model instead of simply adding design elements to the upper.
Beyoncé when she sees how we feel about the new Ivy Park/Adidas shoe : pic.twitter.com/a5GWkrevw2
— B (@brayonceee) September 12, 2020
🤦🏼♀️😒Adidas be honest all of you sat down and agreed that this shoe was cute? pic.twitter.com/TaNqzOSf63
— Maxxi😍 (@Mayonce004) September 12, 2020
Muting the words Beyoncé, adidas and ivy park for the next few weeks ❤️
— kay. (@l3LACKPINK) September 12, 2020
Whether you plan on getting the Beyoncé Superstar because you like it or simply want to be a part of history by memorializing the only imperfect thing the Queen has ever done, you can do so on the Adidas app as of Friday, September 18, for $200.
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