If it feels like Ronnie Fieg is moving at hyper-speed while the rest of us are standing still, that’s because, sometimes, he is. Never one to rest on his laurels — and he’s got more than we can count after over a decade of hugely successful sneaker collabs — Fieg recently announced that he has teamed up with Clarks Originals on a very special project.
As outlined in a lengthy Instagram post, Fieg will be working with Clarks to create original footwear designs that exist in the space between brown shoes and sneakers. Think more luxurious and focused on craftsmanship than traditional sportswear but much more casual than brown shoes.
In his post, Fieg revealed that he had originally started an independent sneaker brand in 2016 called World of Niché. “ I wanted to create my own silhouettes from top-to-bottom and execute them with luxury craftsmanship that would live in a world of its own,” Fieg writes, however, with Kith growing rapidly at the time, he decided to shut down World of Niché to focus on his main business.
Now, Clarks is giving Fieg the creative freedom to do with World of Niché what he was unable to do previously. The sub-brand will exist in Clarks Originals’ ecosystem and be called “8th Street.”
Fieg posted the first of two models that will be released at some point in April. The pair (below) is called Lockhill and combines premium suede and leather uppers with Clarks’ iconic crepe sole.
As always, stay tuned for more information.
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